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Case Study
Responsive website for
Wedding venue 

Project 

UX Design

Date 

2024

Role 

UX Designer

Duration

months

Responsibilities

User Experience Design
UX Research
UI Design
Interaction Design

A website provided by the wedding venue for their newlyweds to be able to share and receive their wedding pictures taken by everyone at the wedding.

Introduction

A responsive website designed to enhance the wedding experience for both hosts and their guests. In the modern age of social sharing and digital connectivity, capturing and sharing cherished moments from social events has become an integral part of the celebration. However, the process of collecting, organizing, and sharing photos from weddings can often be tedious. To address this challenge, I designed a user-centric solution tailored specifically for event venues to offer to their clients. A website that can be personalized with messages, colors and pictures that the newlyweds want to share with their guests.

Problem

The traditional method of collecting and sharing wedding photos often involves a disjointed and time-consuming process. Guests capture precious moments on their smartphones or cameras, but sharing these photos with the hosts and fellow guests can be challenging. Email exchanges, USB drives, and social media uploads can result in scattered collections of photos, making it difficult for newlyweds to curate and preserve their wedding memories. Additionally, privacy concerns and the desire for a centralized platform for photo sharing further complicate the process.

Goal

The goal of this UX case study is to create a seamless and intuitive platform that simplifies the process of collecting, organizing, and sharing wedding photos. By providing event venues with a user-friendly website, I aim to enhance the overall the social experience for venue owners, host and guests. The goal is to streamline photo sharing, foster community engagement, and create a centralized hub where hosts can relive their special day through the collective memories captured by their guests. Through thoughtful design and user-focused features, we seek to personalize the way event photos are shared and cherished.

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Key pain points

Inconvenient Photo Sharing Methods

Traditional methods of photo sharing, such as emailing or texting photos to the newlyweds or hosts, can be cumbersome and time-consuming, especially if guests have to manually send photos to multiple recipients.

Disorganized Photo Collections

Newlyweds or host often receive photos from guests through various channels, resulting in disorganized collections that are difficult to manage, curate, and preserve for future enjoyment.

Limited Engagement Opportunities

Guests may feel disconnected from the wedding/event experience if they are unable to easily share and view photos with other attendees, leading to a lack of engagement and participation in post-wedding festivities.

Lack of Personalization

Generic photo sharing platforms may lack personalized features that cater to the unique preferences and needs of wedding/event attendees, such as options for tagging, organizing, and reminiscing about specific moments from the event.

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Users

User journey

Action

Mark recieves an invitation to a wedding

Arrive to the wedding
Capture photos throughout the wedding.

Share photos with the newlyweds.

Browse through shared photos.

Reflect on captured memories.

Task list
  • Open the app to explore photo sharing features.

  • Confirm assistance to the wedding

  • Takes pictures ​

  • Uploads some pictures to try the app

  • Add a personalized message to the shared photos.​

  • Determine tickets to buy

  • Pay for the tickets

  • Like photos

  • Leave a comment

  • Share photos

  • Appreciate the convenience of the website for reliving moments.

Feeling adjective

Confused​

Curious

Engaged, immersed.

Efficient, Empowered

Nostalgic, delighted.

Grateful, content.

Improvement opportunities

Better way of presenting the invitation by social media

Implement a quick photo upload feature with minimal steps for seamless sharing.

Integrate a feature for guests to create collaborative albums or group messages with the couple.

Enhance the photo browsing experience with filters or sorting options based on event moments.

Gather feedback from users like to iterate and improve the website's features and usability.

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Low Fidelity to High Fidelity

High Fidelity Prototype

Accesability

This app is meant for everyone to use

 The colors used provide enough contrast to be easy to read.

I added text for the icons for better understanding them.

Interactive elements are easy to identify.

The path is clear and straightforward.

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Conclusions and
Next Steps

In conclusion, my journey from industrial design to UX design through this project has been a rewarding and enlightening experience. Through conducting unmoderated usability studies and iteratively improving the website for sharing photos at wedding venues, I have gained valuable insights and skills that have enriched my understanding of user-centered design.

This project has reinforced the importance of prioritizing the needs and preferences of users, as well as the value of iterative design and continuous improvement based on user feedback. 

 

As I continue to pursue a career in UX design, I am excited to apply the insights and learnings from this project to future endeavors. I am committed to further developing my skills, embracing new challenges, and contributing to the creation of innovative and user-centric solutions that positively impact people's lives.

Overall, this project has been a valuable stepping stone in my journey as a UX designer, and I look forward to the opportunities and experiences that lie ahead.

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